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Thread: Jack Mesley Appointed CEO of Super Rugby Pacific

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    Immortal Contributor The InnFORCEr's Avatar
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    Jack Mesley Appointed CEO of Super Rugby Pacific

    Wed, Apr 24, 2024, 8:22 AM
    by Super Rugby Pacific


    Sydney-based Mesley, who will commence in the role on 22 July, boasts more than 20 years of professional experience in marketing and operations, and currently holds the position of Chief Commercial Officer at Australian Professional A-Leagues.

    Mesley said he was excited by the opportunity to engage with the competition and the fans, to help deliver the best possible entertainment product and to drive deeper engagement with the game.

    “This is a monumental step for the unions and clubs to come together with a real intent to grow Super Rugby Pacific and put fans at the centre,” Mesley said.

    “I am looking forward to working with closely with the Super Rugby Pacific clubs to understand their commonalities and differences, and to come together to ignite the flame for generations to come.”

    A graduate of the University of Canberra, Jack has extensive and broad experience in driving fan engagement and achieving commercial outcomes.

    Prior to his role at the A-Leagues, Jack was the Chief Commercial Officer at NRL club Canterbury-Bankstown Bulldogs and spent nine years in brand and marketing at leading beverages company Lion.

    Super Rugby Pacific Chair Kevin Malloy said Mesley’s strong marketing background and practical skillset made him ideally suited to the Super Rugby Pacific CEO role.

    “What set Jack apart from a strong pool of candidates following a thorough search was his passion for rugby, his enthusiasm and a breadth of experience in both marketing and sports,” Malloy said.

    “We were looking for someone who isn’t afraid to roll up their sleeves, given the joint venture is still relatively new.

    "Jack sees the potential of the competition and wants to build on the success we’ve had to date. And he understands the need to form strong relationships with the broad range of stakeholders.

    "We are really looking forward to having him onboard come July.”

    https://www.rugby.com.au/news/jack-m...acific-2024424

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    Seems to be becoming a common theme having multi-sport Executive pathways.
    Seems strange, given no reference to prior involvement as either player, coach or management, that it was his "passion for rugby (sic)" that set him apart.
    Seemingly no qualified Rugby people out there...?

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    Quote Originally Posted by Burgs View Post
    Seems to be becoming a common theme having multi-sport Executive pathways.
    Seems strange, given no reference to prior involvement as either player, coach or management, that it was his "passion for rugby (sic)" that set him apart.
    Seemingly no qualified Rugby people out there...?
    From the Super Rugby news article announcing his appointment:

    Jack is a passionate rugby fan, having played rugby for the Brumbies Under 19s while studying at the University of Canberra. He spends his weekends on the side-lines of grassroots rugby, with his son playing


    https://super.rugby/superrugby/news/jack-mesley-appointed-ceo-of-super-rugby-pacific/

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    Quote Originally Posted by tjs10 View Post
    From the Super Rugby news article announcing his appointment:

    Jack is a passionate rugby fan, having played rugby for the Brumbies Under 19s while studying at the University of Canberra. He spends his weekends on the side-lines of grassroots rugby, with his son playing


    https://super.rugby/superrugby/news/...rugby-pacific/
    Thanks, that helps a lot on this one, but there are other instances including closer to home

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