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Lions coach John Mitchell has called his team's billionaire investors to pull out their chequebooks in an attempt to end the losing culture at the union.
Fed-up with having to make excuses week in and week out for the Super Rugby strugglers, Mitchell made it painstakingly clear in the wake of Saturday's loss to the Chiefs that he was not going to put up with the mediocrity of some of his players
"I'm sick of making excuses," he said.
"It is the same old errors turning up and some individuals are leaving me no choice looking forward to the future."
The quick fix to the former All Black coach's headaches would be for the team's money-men to go out and sign a few big-name players.
"It (losing) is a cultural issue here, it has been here for some time and clearly we are going to have to invest in the future of this organisation," said Mitchell.
"The investors are certainly going to have to put their money where their mouth is."
The recruitment of at least three experienced players - preferable in the engine room - is sure to complement the talent they have in their youth structures.
As things currently stand, the Lions are relying on youngsters to compete at a level they are not quite ready for.
As far as the most valuable assets of the union - the players - are concerned, the new coaching structures are beginning to deliver results at lower levels. With Mitchell at the helm, players also have no choice but to act more professionally than they have done in the past.
The team's nine losses in the competition can therefore be attributed to of a lack of players that will hold their own at Super Rugby level.
"There is a strategy in place and they (the investors) are going to have to deliver, because otherwise we are just going to be going through the same-old same-old."
"We have a very good critical mass here of good footballers that are probably experiencing their 10th or 11th cap and they are having to learn the hard way."
Apart from long serving stalwarts Wikus van Heerden, Andre Pretorius and newly recruited flyhalf Butch James, who will only be joining the Lions during their second week on tour, the rest of the squad consists of players with very little or no international experience to fall back on.
In the last three years, the Lions have lost as many players that are currently considered to be among the best in the world.
http://www.planetrugby.com/story/0,2...894956,00.html
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