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Need to do one in order to do the other. Looking back, the turnover of the ARC was something like $6M with an operating loss of $2.5M, blowing out to a reported loss of ~$4.7M when they forgave all the "loans". Recovering the $1.8M in Premier funding and they would have been pretty close to break even.
This time, with this model, they will have no means of actually earning any money from the competition - it will be all cost, no return. So the operating loss will be everything put into it, year after year. They killed it last time and they're saying this will cost more, so looking forward......